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"Mafalda" is the name of an Argentine comic strip created by graphic humorist Quino from 1964 to 1973, starring the homonymous girl. The Mafalda strips were a mirror of the Argentine middle class and the progressive youth of those years, and they still retain an amazing relevance in today's world.



Mafalda represents the idealistic and utopian aspiration to make this a better world, although she is surrounded by pessimism and concern due to the socio-political circumstances that permanently afflict our planet.

Consumer Products

In 1970, the development of licensed Mafalda products began, which today consists of games, stuffed animals, clothing, footwear, bags, stationery, bazaars, school supplies, and many more products.

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